ashley.
career.
With over 10 years of experience, I’ve had the opportunity to work as an in-house designer and creative director, collaborating with a wide range of brands—from small nonprofits and startups to larger international teams.
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I’m passionate about brand development and love taking brands from one-dimensional to multi-faceted. Through storytelling and design, I create authentic, memorable identities that not only connect with audiences, but also help drive real growth.
I started my career as a designer focusing on print work, collaborating with screen printers for an apparel brand and a promotional products company. However, that experience quickly led me into the world of marketing, where I dove deep into exploring all that a brand can be. I taught myself to do it all—email marketing, social media strategy and content management, website design, event planning, and even building ambassador programs. I quickly became a Jack of all trades, learning and adapting as I went.
fun facts.
BOOKS | I read - a lot.
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DISNEY | I live for trips with my family to Disney.
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MICHIGAN | I grew up in Michigan, but currently live in Indiana with my amazing husband, and two WILD kids. I have a deep love for Michigan and we travel back as much as we can.
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professional development.
CONFERENCES | Prioritizing self growth is foundational, I attend at least one design/brand conference a year. ​
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BOOKS | Ask me for recomendations on professional development books, I have a list.
I am absolutely thrilled with everything Ashley created. She delivered exceptional design work that perfectly captured my vision. Her creativity, quick turnaround, and excellent communication made the experience effortless and enjoyable.
Kari Daffron
CLIENT